CRM vs spreadsheets
When a spreadsheet is enough, when it fails, and how KASHDI CRM changes follow-ups and pipeline visibility.
Spreadsheets are excellent lists. They are poor at “who do I email today, and did they reply?”
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Spreadsheets win when
- You have a handful of accounts and one owner
- You are still defining the offer
- You only need a static export
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Spreadsheets fail when
- Two people edit the same row
- Follow-up dates live in someone’s head
- You send campaigns from a personal inbox and never log them
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What changes in KASHDI
Import the CSV, then use pipeline columns, Today jobs, and campaign stages. The sheet can remain an export, not the operating system.